UK energy company Octopus Energy has reported a 50% increase in solar panel sales since the start of the Iran conflict, according to chief executive Greg Jackson in an interview with the BBC.

The surge in renewable energy purchases reflects growing consumer interest in energy independence amid geopolitical tensions in the Middle East. Jackson described the company as optimistic about the trend but acknowledged the need for contingency planning given the uncertain situation.

The increased demand for solar installations comes as energy markets face potential disruption from the ongoing conflict. Energy executives across the industry are monitoring developments closely, with some expressing concerns about the broader implications for energy supply chains and pricing.

While some officials have projected that any energy market disruption will be short-lived, industry leaders are taking a more cautious approach. Several executives have privately indicated that the effects of the conflict are already being felt across various sectors of the energy market.

The solar panel sales increase represents a notable shift in consumer behavior during times of geopolitical uncertainty, as households and businesses seek alternatives to traditional energy sources. Energy companies are preparing for various scenarios as the situation in the Middle East continues to evolve.